Ms. Hetal Shah's Resume
















2001-02 Vox Populi, Inc. Boston, MA
Founder & CEO
* Founded an innovative voice portal solution for telecommunication
carriers and for customer relationship management.
* Recruited six senior team members and five advisors.
* Developed a business plan: initiated partnerships with technology
providers, devised marketing strategy for carriers.
* Established contacts with senior-level executives at carriers.
* Created the high-level design of the IVR application.

2000 Linx Communications Newton, MA
Marketing Strategy Consultant for a Telecommunications services provider
* Ensured the consistency of the company's offerings by fine-tuning the
features, benefits and pricing of retail and reseller products.
* Calculated discounting schemes for the wholesale market and for
channel resellers for effective competitive advantage.
* Analyzed revenue streams and suggested pricing strategies and billing
policies that would increase revenues.
* Advised Vice President on which products to trim and which to aggressively promote.

2000 Web Messaging Technologies, Inc. Woburn, MA
Product Management and Business Development for a Communications ASP
* Performed competitive analysis, industry research and market analysis.
* Developed strategies for pricing and strategic alliances.
* Tracked acquisition trends and in-house R&D in potential acquirers.
* Analyzed local venture capitalists' portfolios, and discussed business
plan with VCs.
* Developed new product ideas and product enhancements through client
interaction, research and brainstorming.

1997-99 NLM Family Foundation Chestnut Hill, MA
Assistant Director for a $25 million business
* Strategized all aspects of the organization's business including long-
term goals and implemented the plan of action.
* Analyzed and interpreted money managers' performances for Finance
Committee Meetings; participated in conference calls with portfolio
managers for asset allocation.
* Built the business from ground up, employing extensive negotiations
with landlord, architects, contractors, lawyers and vendors.
* Designed and implemented technology: Hired computer and audio visual
consultants; performed comprehensive research on high-tech products for
small businesses before purchasing; configured MS Small Business
network and managed audio-visual project.
* Managed all tax reporting, grant contributions and correspondence to
Trustees and Advisors, including Minutes of Board Meetings and
Quarterly reports.
* Conceptualized and planned conferences inviting eminent researchers
and consultants to converse with each other to meet our objectives.

1996 Copley Venture Partners Boston, MA
Assistant to the General Partners
* Reviewed incoming business plans, presented results of analysis and
discussed viable prospects with the general partners.
* Prepared annual reports, stock performance charts and letters to
limited partners and handled investee questions.

1995-96 Fidelity Charitable Gift Fund Boston, MA
Donor Services Advisor
* Interfaced with high net-worth clients, other Fidelity departments
and recipients to facilitate charitable contributions of stocks and
* Developed and streamlined process for speedy allocation of incoming
stocks and bonds. Established new relationships with brokers and
traders in the start-up phase of this operation unit.

1994-95 Edward Jones & Company Boston, MA
Investment Representative / City sales manager
* Launched full-service stock brokerage business for the company in
Boston, single-handedly,developed sales and marketing strategy.
* Engaged in portfolio analysis, financial planning, and selecting
stocks and bonds for clients. Held Series 7 and 63 licenses.
* Acquired clients and maintained existing accounts using direct
marketing, cold calling and networking.

1991-92 Compusales Bombay, India
Founder and President
* Founded the company supplying computer peripherals to Banks and
corporations after performing market research.
* Increased revenues by hiring and supervising new sales staff.
* Sold business to competitor upon immigrating to the United States.

Bradley University Peoria, IL
V.J.T.I. Bombay, India
BS in Civil Engineering, 1993
Graduated in National Deans List with a cumulative GPA of 3.7

University of Illinois Champaign, IL

Graduate studies in Finance, 1993-94
Took Graduate level Finance classes: Securities Analysis, Financial
Markets, Investments, Microeconomics, Mathematical Logic.

Member of Brookline Chamber of Commerce and Writer on Investments for
Brookline Citizen Journal.
Member of Fundraising Committee for Boston Cares and IMPACT:
conceptualized and planned charity events.
Founding member of Network of South Asian Professionals: organized
seminars on Entrepreneurship at Harvard Business School.

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